News

Diamond International Earns Prestigious Circle of Excellence Award

April 12, 2010
COE Logo

Award honors the top performing International dealers from around the globe 

April 12, 2010—Diamond International, an International commercial truck dealership, has received the prestigious International Circle of Excellence Award. The Circle of Excellence program was established 30 years ago to honor those International dealerships that achieve the highest level of performance in terms of operating and financial standards, market representation, and most importantly, customer satisfaction. It is the seventeenth time Diamond International has been honored with this award.  

“This award is the highest honor an International dealer principal can achieve from the company,” said Aida Tanaka, Navistar’s vice president of dealer operations. “Diamond International, is one of only 28 International dealerships in the world who earned this prestigious recognition in 2009.” 

Tanaka continued, “The Circle of Excellence award also recognizes the effort and dedication of all the dealership’s employees. A highly skilled, professional staff is a critical success factor for any commercial truck dealership. Dick Sweebe, Diamond Companies President & CEO, is clearly committed to growing his business and being recognized by customers as the dealership of choice in their market. I congratulate everyone at Diamond International for their commitment to outstanding customer service, operational excellence and representation of the International brand.” 

“Winning the Circle of Excellence award is a testament to the hard work and dedication by all Diamond Companies employees,” said Dick Sweebe. “We have adopted a new approach which says Diamond Companies provides ‘a higher standard of value’ and winning this prestigious award proves that we are doing that in the way we serve our customers.”